May 13, 2026Twila Rosenbaum
Every event, whether it's a product launch, corporate summit, charity gala, fundraiser, or community festival, deserves an audience that shows up with purpose. But in today's saturated digital landscape, simply creating an event page and hoping for organic discovery is not a strategy it's a gamble....
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May 13, 2026Twila Rosenbaum
The technology and SaaS landscape is brutally competitive. Thousands of new products launch every month, each vying for the same editorial attention, investor eyes, and customer trust. In that environment, smart public relations is not a luxury it is survival infrastructure.Yet most brands either sk...
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May 13, 2026Twila Rosenbaum
Every brand, no matter how innovative its product or compelling its story, lives and dies by how well the world hears about it. In today's hyper-competitive digital landscape, visibility isn't just a marketing goal it's a survival mechanism. And at the center of that visibility strategy sits a decep...
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May 13, 2026Twila Rosenbaum
Google is updating its AI Overviews with five new features designed to provide richer context and better sources. Users can now see advice from forums, access their news subscriptions directly, and view source links next to relevant text. The update also adds a section for exploring more sources and hover previews for linked websites.
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May 13, 2026Twila Rosenbaum
A study from the University of Michigan and collaborators found that AI agents consume vastly more tokens than simple chatbots, with costs varying wildly between models and even between runs. No model can reliably predict its own token usage, and more tokens don't guarantee better results. Users must demand price transparency and performance guarantees from vendors.
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May 13, 2026Twila Rosenbaum
Many AI explorations never make it to production. This article shares how Booking.com succeeded by focusing on real business challenges, building a data platform, testing carefully, delegating as confidence grows, and continuously seeking new opportunities. The result was a 73% increase in partner satisfaction.
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May 13, 2026Twila Rosenbaum
Agentic AI promises enormous gains but carries significant risks like runaway costs, unpredictable outputs, and rogue agents. This article breaks down the dual choices companies face: safe 10% savings or risky 10x growth. It provides actionable strategies to start with targeted improvements, implement guardrails, and scale only after proven ROI, ensuring reliable outcomes without jeopardizing the business.
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May 13, 2026Twila Rosenbaum
Deploying AI agents that approach human-level capability requires careful planning. Experts recommend focusing on governance, rigorous evaluation, and starting with small, manageable projects. These best practices help ensure agents deliver value while minimizing risks such as data leakage and high costs. Organizations that follow these guidelines are much more likely to move agents from pilot to production.
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May 13, 2026Twila Rosenbaum
A cyberattack on the Canvas educational platform has left thousands of schools offline during final exam week. The hacking group ShinyHunters claims responsibility, with billions of records accessed. Schools scramble to find workarounds as students panic. This incident mirrors a recent breach at PowerSchool.
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May 13, 2026Twila Rosenbaum
German law enforcement has taken down the second iteration of the Crimenetwork online crime marketplace, which was resurrected shortly after the original was shut down in December 2024. A 35-year-old German citizen suspected of being the platform's administrator was arrested in Mallorca. The police seized €194,000 in assets and extensive user data, disrupting a marketplace that had generated over €3.6 million in revenue.
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May 13, 2026Twila Rosenbaum
The industrialization of cybercrime has accelerated dramatically with the adoption of AI and automation. Malicious tools like FraudGPT and WormGPT enable attackers to create sophisticated phishing campaigns, automate vulnerability discovery, and share data on underground markets. As a result, the time-to-exploit for critical vulnerabilities has shrunk from days to hours, forcing defenders to rethink their security strategies.
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May 13, 2026Twila Rosenbaum
At RSA Conference 2026, the cybersecurity industry recognized that agentic AI poses a dual-use threat. Experts argue that treating AI as an identity, not a separate tool, enables unified defense. Identity threat detection can monitor and control AI behavior, preventing rogue agents. This approach avoids tool sprawl and leverages existing security frameworks.
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